Perfect Scents In Wash Booster 1980g - Lavish Lavender

For households that love lavender in every aspect of the home, the Perfect Scents Lavish Lavender In-Wash Booster in the 1980g format is the logical laundry companion. A generous tub of scent-boosting crystals, it goes directly into the drum before the wash cycle to impart a long-lasting, full lavender fragrance to every fabric. The lavender note is fresh and herbal on the top, rich and floral through the mid, and settles into a clean, powdery dry-down that is detectably present wash after wash.

The 1980g format provides a high number of individual doses and is ideally positioned for shoppers who stock up on household staples infrequently. Compatible with all machine types and detergents.

Cases of 8 available at trade pricing. Order in bulk from Northern Marketing — MOQ £250 + VAT.

Retailer's note

Who buys it: value retailers serving the lavender loyalist — a shopper who wants the note in the wardrobe as well as the living room, and buys the family-size tub once convinced. Lavender's relaxing positioning makes it the second pillar of the booster range after Fresh Linen. Merchandise it beside the Fresh Linen tub in the laundry aisle so the two bestselling fragrances hold the fixture together. Reorder rhythm: loyal, steady repurchase on a multi-week cycle — the tub lasts, but its buyers come back like clockwork. Range it with the Lavish Lavender 200g booster crystals as the entry format and the Perfect Scents Lavender & Honey Blossom air freshener refill for a cross-category lavender story.